WELCOME TO YOUR NEW FAVORITE PLACE ON THE INTERNET
a digital membership for SERVICE-BASED BEAUTY PROFESSIONALS to gain business resources
let's be real...
That’s why we created our own process, The Client CARE method ™- your roadmap to building your business. From beginner, all the way to expert level beauty pro.
It’ll guide you to make educated decisions about what services you want to offer, what marketing channels are more aligned with your personality, how to deliver a world class client experience , and strategies on gaining referrals and loyal clients… then you’ll map out your exact business strategy.
Creating a marketing strategy that gets you seen on social media, and a brand design that stands out, is key to bringing eyes to your business. This is the first step in converting a lurker into a paying client that in turn becomes a loyalist.
The first step in establishing a solid business foundation begins here. Having clarity around your services, ideal client and price point, is going to dictate how you market your business and who you attract as loyalists.
The secret sauce to any high-earning beauty-preneur is the unique experience provided to clients. Our framework includes world-class implementation practices adopted by the top 1% of beauty industry earners.
Since COVID-19, we've entered what financial gurus call the "Experience Economy". After such a trying year, consumers are prioritizing experiences over price point. People simply want to feel good. There has never been a larger gateway to stand out as a beauty service provider.
The bread and butter of the industry are referrals. While one booking from a client is great, we aim for 3 + a referral. This is your new baseline. We teach you the importance of client retention, the four types of loyalty rewards you can offer, and how to infuse email marketing to further nurture client loyalty.
This program is for beauty pros across all levels. Some of you may be interested in our Launchpad or Luminary programs, but you're not quite ready to make the 4 and 5 figure investments.
The Parlor is the perfect way to gain wins in your business RIGHT NOW, at a no brainer cost. The ultimate resource to help you shift into your CEO role. We'll also be here when you're ready to dive into the deep end with one of our core programs. For beauty pros, by beauty pros.
ready to start?
Join one of the most powerful networks in the world for unapologetically ambitious women achieving their business goals. Our advanced search feature makes it easy for you to find and connect with exactly who you’re looking for…whether that’s your next hire, business partner, or best friend.
Our profiles include what services you provide and your location/city. So you can really get a good understanding of how compatible you are.
Think of it like a dating profile, but built for SmartBeauty Pros.
You want to see the money! You want to be compensated handsomely for your talents and services you provide.
We often find that our members have to do deep work to reframe their money mindset to better prepare them to both receive money in abundance and simultaneously invest in themselves.
We know how easy it can be to lose motivation, get thrown off track and start to doubt yourself, or your ideas. We've been there, and at times, we still face those same challenges. It's normal! But it doesn't mean you have to feel alone in them.
When joining The Parlor, you'll be asked to state your top 3 goals within your member profile. This way, our community can keep each other accountable and check-in on progress as you go.
During our quarterly check-in sessions, we'll dive deep into the progress you've made towards your goals.
During the months of June and December, we host goal setting session as well as check-in calls every quarter. Join us to get crystal clear on your vision and how to make it your reality. This is the perfect place to work through any blocks you have. We'll help you track your progress using our Beauty Pro Roadmap and identify what your next level is and how to get there. Feel free to bring a coffee or a cocktail – our goal-setting sessions are thirsty work!
All sessions are online and are hosted at a time that'll work with everyone's time zone... but don't worry: all sessions are recorded, so you can watch the replay in your own time if you can't make the live.
You're a service-based beauty professional (hairstylist, nail artist, PMU artist, brow specialist, lash tech, esthetician, barber, hair removal expert)
You're not quite ready to invest 4 figures into beauty business education but want some resources to help you move forward right now.
You're an ambitious person who wants to grow personally as well as professionally.
You hope to create connections with Beauty Pros worldwide, who are building a business just like you.
You want to be a part of a super-supportive network where your ambitiousness is appreciated, and your successes are celebrated.
YOU'RE IN THE BIG LEAGUES NOW!
YOU JOIN THE MONTHLY MEMBERSHIP BY CLICKING THE JOIN LINK BELOW
YOU RECEIVE A WELCOME EMAIL AND INSTRUCTIONS TO CREATE YOUR PROFILE
YOU GET IMMEDIATE ACCESS TO THIS MONTH'S RESOURCE BUNDLE AND BEGIN IMPLEMENTING. WINNING!
CHECK OUT OUR EVENTS CALENDAR SO YOU KNOW WHAT RESOURCES AND EVENTS ARE DROPPING NEXT MONTH
ready to start?
I walked away from a corporate career in finance to turn my hobby of permanent makeup into a business and built a 7-figure beauty brand in the process. I rapidly grew to three brick & mortar locations, a team of 9, and successfully sold the business in 2019 to focus on beauty business education. I've served over 1,800 clients and coached over 200 beauty professionals across the U.S. and Europe to the $100k+/yr mark in business.
I created SmartBeauty Pros to help beauty pros make more money, compress time and grow faster with actionable tools and business knowledge. Whether you’re looking to start a business or scale one, you’ve landed in the right place. We’ve helped hundreds of women build their businesses through our programs, and we’d love to work with you next!
If you’re looking for more clarity around where to direct your time and energy, a step-by-step action plan to make moves in the direction of your dreams, a wealth of educational resources at your fingertips, coaching calls to tap into, advice and guidance, accountability, and an incredible group of business besties, click below to join our digital membership and get started.
Hey, Smart Beauty Pro!
join us and begin to show up like a true beauty ceo
it's time to turn
things up a notch